What is the Value Optimized Advertising System?

Value Optimized Advertising (VOA) is a process where you can learn to optimize your text based ads for both your visitors AND your ads’ ultimate benefits. This includes understanding the rules, knowing which placements work best, how to style them seamlessly into your site and the ongoing testing that such a process requires.

This VOA section of adClustr will help publishers know how to integrate their ads into their sites using the effective, optimized, and proven ways that we have learned over the years of using AdSense. I am by no means an expert on this, but I do know that what I have learned over the last 3+ years will be of value to many publishers out there.

The VOA series of posts is an ongoing project, and every week a new chapter will be written and added to the site. When all is said and done, it will be compiled into an easy to read eBook for all to download freely. To stay on top of things, subscribe today so you won’t miss a beat when our next VOA post comes out.

Table of Contents

1. Intro to VOA - You are here.
2. Understanding the TOS (Coming Soon) - Common mistakes by publishers that violate Google’s (and other) TOS agreements. Learn what to do, and what not to do.
3. VOA Placement Techniques (Coming Soon) - This issue has been rehashed many times over, so we will give examples of sites that use AdSense effectively - and why they work.
4. SEO & Content (Coming Soon) - Learn how to optimize your content to get the best results from your visitors and the ads.
5. VOA Testing Phase (Coming Soon) - Once you have the ads on your site, you cannot be done. Find out how to test and what to expect from it.
6. VOA eBook (Coming Soon) - When all is said and done, we will publish a free eBook with all this data in one easy to read document.

Don’t miss a single VOA article, subscribe today.